About Sheetal Creation – Fashion & Trends in Surat
This shop is located in Katargam at 31 and 32 on the Varthur Main Road. It’s a very active street with lots of shops and businesses lined up one after another. We have a double unit, which gives us a bit more room to breathe, but it still feels small once we get all the new stock in. The floor is tiled and we try to keep it clean, but people are always coming in from the main road with dusty shoes. We spend most of our morning hours unpacking bundles of clothes and hanging them up on the metal rods we have installed. The fans in here run all day long because it can get quite stuffy. We don't have a big marketing department or anything like that. It is just a few of us who have been working together for a while. We know our regulars and we usually spend some time chatting with them about the weather or the local news. There is a lot of noise from the Varthur road outside, especially the buses and the rickshaws that pass by every few seconds. We usually close up for an hour in the afternoon to have a proper meal and a bit of a rest before the evening rush starts. It is just a standard local business where the days are long but we stay busy with the practical stuff like counting inventory.
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