You will find Shashi Elastica over at 3, 2254, in Balabhai's Sheri. We are right in the Salabatpura area. It is one of those old neighborhoods with narrow lanes. The "sheri" is usually full of activity, with people moving goods back and forth. Our business is focused on elastic, so our space is filled with spools and boxes of it. It’s not a glamorous job, but it is necessary. We spend a lot of time winding elastic and checking orders. The building is old, and you can feel the history of Salabatpura in the walls. It can get a bit cramped inside when we have a big delivery. We know almost everyone on the street. It’s that kind of place where people stop to chat while they are working. There is a lot of dust because of the nature of the textiles around here, so we are always sweeping. We don't have any fancy signs or a big marketing budget. We just have our name on the door and our products on the shelves. Sometimes the power goes out, and we have to wait a bit, but we always get back to it. It’s a local business run by local people. We’ve been here at Balabhai's Sheri for a long time, and we plan to stay. It is just about getting the work done and being part of the community here in Salabatpura. We just keep the boxes moving and the orders filled.
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