Joban Night Wear (brand Of Joban Nighty)

Joban Night Wear is our small business and we are at Shop No. 13 in Dhige Nagar on Fitwala Road. People usually know us by our brand name, Joban Nighty. We have been in Elphiston for a while now. The shop is filled with different kinds of nightwear for women. It’s a small space at Shop No. 13, so we have to be very careful about how we stack the items. Fitwala Road is always noisy with traffic and people shouting, but it’s a good place to be. We spend a lot of time talking to customers and helping them find the right size. It’s not a complicated business. We don't have any big corporate structure. It’s just us working in the shop and making sure things are running okay. Sometimes the lights flicker when the neighbor uses a big machine, but we don't mind. We have grown to know many of the families in Dhige Nagar over the years. We aren't trying to be the biggest brand in the world. We just want to sell decent nighties to the people who come to see us. The shelves are a bit dusty sometimes because of the road outside, so we spend time cleaning every morning. It's just a regular local shop where we put in our time and effort. We like being part of the life in Elphiston and seeing the familiar faces every day.