We are located over in Morna, which is right by the CNG pump in Sector 35 of Noida. If you’ve ever filled up your car there, you’ve probably passed by us without even noticing. Our space is mostly full of speakers, amplifiers, and miles of tangled cables that we are always trying to keep organized. It’s a lot of manual labor, honestly. We spend half our lives loading heavy boxes into the back of trucks and the other half setting them up at different venues. It’s not a quiet job, but we like the noise. The area around Sector 35 is always busy, so there’s a lot of energy. We don't have a reception area with a fancy couch. It’s more of a warehouse feel where we test the equipment to make sure everything sounds right before a gig. We’ve been doing this for a long time in Noida. We started out small and just kept adding more gear as we went along. We don't use any corporate scripts when we talk to people. We just tell them what kind of sound they can expect and what the costs are. Sometimes things break or a fuse blows, and we have to fix it on the spot. That’s just part of the deal when you work with electronics. We’re just a local crew that knows how to handle a sound system without making things too complicated for anyone involved in the event.
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