Allied The Party Shop

Allied The Party Shop is located at 4A in Khan Market. If you know Delhi, you know Khan Market is a pretty popular place, but our shop is just a small, humble corner filled with all kinds of celebration stuff. We have balloons of every color, streamers, and birthday candles squeezed into every available inch of space. It’s a bit of a squeeze when more than three people walk in at the same time, but we like the coziness of it. We spend most of our time helping parents find the right theme for their kid's party or blowing up helium balloons for someone’s anniversary. It’s a cheerful kind of business to be in, though it gets quite stressful during the festival season when everyone is looking for decorations at the last minute. The floor is usually covered in little bits of ribbon or paper, no matter how much we sweep. We’ve been at this location for a good while now, and we’ve seen kids grow up who used to come in for their fifth birthday and are now buying stuff for their graduation. We don’t have any fancy marketing or a big social media presence. People just know we are here at 4A. It’s a lot of standing on our feet and dealing with picky customers, but it’s what we do. The market is always busy, and we just try to keep up with the pace of it all.