Aman Tele Shoppe is based in Chandni Chowk at 10/107. If you know this area, you know how the lanes are and how everyone is always in a hurry. Our shop is one of many, but we’ve carved out our own little space here. It’s a small room packed with boxes and electronics. We don’t have much in the way of decoration, just the necessities for running the business. Most of our day is spent dealing with the heat and the crowds that come through the bazaar. We talk to a lot of people who are just passing through or who have been coming to us for years. It’s a very straightforward way of working. We don’t use any big words or try to act like a corporate office. We’re just a local tele shoppe in one of the oldest parts of the city. Sometimes the electricity goes out or the street gets blocked by a delivery cart, but we just wait it out. It’s part of the charm of being in Chandni Chowk, I suppose. We keep our stock on the shelves and try to keep a mental note of where everything is. It’s a bit of a squeeze when we have more than two people inside, but we make it work. We’ve been at 10/107 for quite some time now, and we plan on staying right here. It’s just a normal shop for normal people.
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