About Licheeapparels – Fashion & Trends in Coimbatore
We are located at 175 Universal Theatre Road. Everyone around here just calls it the Theatre Road. It is a well-known spot. The building we are in is older. Licheeapparels takes up a good chunk of the space. Inside, there are rows of sewing machines and tables for cutting the cloth. It gets pretty warm in the afternoons, so we keep the fans running all the time. The sound of the machines is the background music of our lives. We have a few windows that look out toward the road, but we usually keep them shut to keep the dust out. The traffic on Universal Theatre Road is constant. You can hear the horns honking all day long. We have a small team of workers who have been with us for a long time. We know each other’s families and stuff. It feels more like a workshop than an office. We do not have a reception desk. If someone walks in, they usually just talk to whoever is closest to the door. We handle various types of apparel. There are always boxes stacked up near the exit. It can be a bit cramped when a big shipment arrives. We just move things around and make it work. It is a simple life of making clothes and meeting deadlines. No big secrets to it. We just try to stay on top of the work that comes through the door every week.
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