IRIS A multi Designer Store

Our shop, IRIS A multi Designer Store, is located over at 37/1/C on Thakkarbapa Nagar Road, near the Koregaon Park approach. It’s a bit of a long address, but once you find India Colony, we are right there. We have a lot of different clothes from various designers. It’s not like a big mall store. Everything is picked out and hung on the racks with care. We spend our mornings tidying up the displays and making sure everything looks okay for when people walk in. Some days it’s very quiet and we just sit and talk about new patterns or fabrics. Other days, it’s a bit of a scramble when a few people come in at once wanting to try things on. The space is decorated simply; we didn't want it to feel too stiff or corporate. We want people to feel like they can just browse without someone hovering over them all the time. Being near Koregaon Park means we see a lot of different styles. We keep things that we think look okay and are made well. Sometimes we have to move the racks around to make space for new arrivals. It’s a small operation, really. Just us and the clothes. We don't have a big marketing budget, so we mostly rely on people walking by or hearing about us from their friends. It’s a nice way to run a business.