Assar Steel Corporation

Our place is at 84/1 in Chandu Park, near the 110051 area right on the edge of New Delhi and Haryana. We are Assar Steel Corporation and we've been in this spot for quite some time now. It’s a gritty part of the city where a lot of heavy work gets done. You’ll see plenty of trucks coming and going because of the steel we handle. The ground is usually covered in a bit of rust and grit, and the noise of metal moving is just something we live with. We have a small office section where the papers are kept away from the grime outside. It’s a busy spot and we don't have much time for chatting unless it’s about a specific order. The phone rings constantly with people asking about prices or delivery times. We use old ledgers alongside the computers because sometimes it’s just faster to flip to a page than to wait for a program to open. The air is thick with the smell of iron and diesel. It’s not a pretty job, but it’s what we do every day. We’ve got a small crew and everyone knows their role. Lunch is usually eaten quickly while sitting on whatever is available. It’s a tough business, and the location in Chandu Park reflects that. We don't put on any acts; what you see is exactly how we operate.