Ruchir Agro Producer Company Limited

Our office is tucked away in Telipara Lane, on the first floor of a flat in Kolkata. It might seem strange for an agro company to be in the middle of the city, but Ruchir Agro Producer Company Limited is where we manage all the work happening in the fields outside the urban sprawl. We are at Lp.29/16/3, and it’s a pretty simple setup. There’s a desk, some chairs, and a lot of folders. We started this because we saw how hard it was for farmers to get their goods into a big city like Kolkata without losing a lot of money to middlemen. We aren't some fancy corporate entity with a lobby. It's just a small group of us trying to keep things organized. We spend half our time on the phone and the other half traveling out to the rural areas to check on the crops. The traffic in Kolkata can be a nightmare, but we make it work. Our days are spent coordinating between the growers and the markets. It’s messy and sometimes frustrating, but it’s real work. We don't have a big marketing budget or a mission statement on the wall. We just want to make sure the produce gets from the farm to the city in decent shape. It’s a lot of logistics and talking to people on the ground. We are just regular people trying to bridge that gap between the countryside and the city streets. It keeps us busy.