About Smruti Farmer Producer Company Limited – Agriculture & Farming in North Goa
Our office for Smruti Farmer Producer Company Limited is in Panaji, inside the Emerald Tower on the second floor. Being in St. Inez is quite nice, though parking can be a bit of a gamble some mornings. We are a group that focuses on what farmers need and how to get their stuff out there. Goa isn't just about the beaches, there’s a lot of farming happening in the interior and we are right in the middle of that side of things. We spend our mornings checking in with the local producers and the afternoons are mostly for the administrative side of the business. The Emerald Tower is a well-known spot, so people find us easily enough. We don't have a big marketing department or anything like that. It is mostly just us answering phones and making sure the farmers get a fair deal for their hard work. Some days are slow and others are completely packed with things to do. We don't use a lot of technical jargon. We just talk to people like they are our neighbors, because mostly they are. It’s a practical business. We worry about things like transport costs and storage space. It’s not a glamorous job, but it feels good to be working with the land and the people who grow our food. We've stayed small on purpose so we can keep track of everything.
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