Vrinda Chaudhry Boutique

Vrinda Chaudhry Boutique is located at 8/1A Little Russel Street. We are right across from the New Kenilworth Hotel. It’s a very central part of Kolkata, so there’s always something happening outside. You get a mix of tourists from the hotel and locals who have lived here forever. Our boutique is a small space where we keep our latest designs. We spend a lot of our time pinning fabrics or talking to customers about what they want. The street outside can get quite loud with cars honking, but inside it’s usually a bit more peaceful. We don't have a fancy entrance with a doorman. You just walk in and see us working. We started this because we had an interest in fashion that felt real and wearable. We aren't interested in the high-fashion world that feels out of touch. We just want to make things that people feel good wearing. Our staff is small, usually just two or three of us. We share the work, whether it’s cleaning the glass or doing the accounts. It’s a lot of work to keep a small business going on Little Russel Street, but we enjoy the challenge. We don't use a lot of marketing fluff. We just let the work speak for itself. Most of our day is spent making sure everything is in its place and the lights are working properly. It is a simple life but it keeps us very busy.