Jayvidharbh Agro Producer Company Limited

Jayvidharbh Agro Producer Company Limited is based right at Paralkar Chowk. We use the space at Shri Datta Laxman Mohale’s house. It is a busy little spot, and there is always something going on outside in the chowk. We chose this name because we are proud of being from the Vidarbha region. There is a lot of history here with the land and the people. Working out of Datta Laxman Mohale’s place makes it feel more like a community thing than a cold, distant business. We do not have those glossy brochures or a marketing team. It is just a couple of us sitting around with ledgers and our phones, trying to coordinate with the other producers in the area. Some days it is just about making sure everyone gets their fair share and that the transport is actually going to show up on time. Paralkar Chowk is where we all meet up to swap stories about the harvest. It gets dusty and hot, especially in the summer months, but that is just how life is for us here. We focus on the agro side of things because that is what we have known our whole lives. There isn't any big secret to it; we just work the ground and try to sell what we grow for a decent price. It takes a lot of small steps every single day to keep the company running. We are just trying to make a living.