Lifestyle The Gift Shop

Lifestyle The Gift Shop is over in the Piplod area, specifically at U 6 in the Abhinandan Royale A C Shopping Mall. Being right opposite the Raj Empire Multiplex is great because we get a lot of people who are just killing time before their movie starts. Since it's an A C mall, it’s a nice break from the Surat heat, and we get to stay cool all day too. We carry a mix of modern lifestyle gifts, like fancy pens, perfumes, and some trendy home decor. It’s a bit more upscale than some of the street shops, but it’s still just us running the show in B Block. We don't have a big marketing budget or anything; the mall location does most of the work for us. The shelves are glass, so we spend a lot of time cleaning fingerprints off them. It can be a bit quiet on weekday mornings, but the weekends are absolutely packed. We see a lot of young couples and families out for a day at the movies. Sometimes we run out of shopping bags, so we have to use the plain brown ones instead. It’s a nice spot to work, and we’ve made friends with the security guards and the folks at the theater. We try to keep the latest stuff in stock, but sometimes the shipments take longer than we would like.