Much More is located on Ajmal Khan Road in the middle of Karol Bagh. If you know Delhi, you know how crazy this area gets. It’s loud, crowded, and there’s always something happening right outside our door at No. 16- A /19. We’ve been part of this market for years. The shop is usually full of people looking through the racks. We carry a bit of everything. It’s a lot of work keeping up with the crowds, especially on weekends. My staff and I are basically on our feet from the moment we open until we pull the shutters down. We don't have a fancy philosophy. We just want to sell stuff that people actually want to wear. The inventory changes all the time. Sometimes we get a delivery that’s huge and we have to stay late just to find space for it. The air conditioning struggles when the shop is packed, but we try our best. Karol Bagh is a competitive place, but we have our regular customers who have been coming to us since they were kids. It’s nice to see families grow up. We don't do much online stuff. We prefer when people come in and see things for themselves. It’s more personal that way. There’s always tea being passed around in the afternoons. It's just a typical busy Delhi shop life with no breaks.
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