Hadeva Kishan Farmer Producer Company Limited

Hadeva Kishan Farmer Producer Company Limited is situated in Hadeva village. Specifically, we are over by the talav, which is the local pond where everyone gathers. Jayeshbhai Ravjibhai Patel’s place is where we keep everything running. It’s right there in the Matar district. If you live around here, you know the heat can be something else during the summer. We spend a lot of time sitting in the shade talking about the fields. The company is just a collection of us farmers from the village. We didn't want to deal with middleman problems anymore, so we put this together. It’s not a polished operation. The office is really just a room with some chairs and a lot of folders. Sometimes the power goes out and we just sit and wait. We talk about the soil and the water from the talav. People stop by on their way home from the fields to check on prices or just to see what’s happening. Matar is a good place for farming, but it takes a lot of work. We aren't trying to be anything we’re not. We are just local people in Hadeva working with what we have. If you come by Jayeshbhai’s, you’ll probably find someone drinking tea and discussing the next planting season. It’s a slow pace but the work gets done eventually. We just keep our heads down and focus on the crops. There isn't any fancy marketing here, just real life in the village.