The Choice Fashions Private Limited

The Choice Fashions Private Limited is out at E-97 in the EPIP area of Sitapura Industrial Area, on Tonk Road. It’s a long way from the center of town, but it’s where all the industrial work happens. Our space is quite large because we need room for the cutting tables and all the fabric rolls. It’s not a pretty place. It’s a factory environment with machines running and people moving around. There’s always a bit of dust and the smell of new cloth in the air. We don't have a polished office with glass doors. We’re right there on the floor with everyone else. We spend our days managing the production and making sure the orders are packed correctly. It can be very loud when all the machines are going at once. Sitapura is a tough place to work in the summer because it gets so hot, but we just get on with it. We don't do any fancy advertising or have a big marketing department. We just fulfill the orders that come our way. Most of our workers live nearby and have been doing this kind of work for years. We stay late quite often when we have a big deadline to meet. It’s hard work, but it’s what we do. We just focus on getting the boxes onto the trucks on Tonk Road.