The Choice Fashions P. Ltd.

You can find us at E-97 in the Epip part of the Sitapura Industrial Area. It’s a bit of a long drive out from the main parts of the city, but this is where all the actual manufacturing happens. The Choice Fashions P. Ltd. has been here for a good while now. Inside the building, it’s mostly the constant sound of sewing machines and people moving heavy rolls of fabric around. It is definitely not a quiet place to work. We have stacks of cloth everywhere and patterns pinned up on the walls. It gets pretty hectic when we are trying to finish a big order on a tight deadline. We don’t really have a front desk or a fancy reception area. If you come by, you’ll probably just see someone busy with a measuring tape or carrying a clipboard. The heat in Sitapura can be really something else during the summer months, but we have some big fans going to keep it manageable. We usually eat our lunch together in the small break area we set up in the corner. Most of us live nearby or take the bus in every morning. It’s just a regular factory setting where everyone knows what their job is. We don’t do much advertising; our work mostly comes from people who already know what we do. It’s a lot of long hours sometimes, but we like it. It is satisfying to see things get made.