Dhingra Sales Corporation

You can find us at Tara Market on Chandi Road. It’s a bit of a chaotic spot, but that’s the nature of a market area. Dhingra Sales Corporation has been a part of this street for quite some time. We aren't a big corporation with hundreds of employees; it’s just a handful of us working out of this shop. The shelves are packed with whatever we’re selling that month, and sometimes it’s hard to find a clear spot on the counter. We deal with customers face-to-face mostly. Some people have been coming to us since we first opened the doors. Chandi Road is always loud with horns and people shouting, but we don't mind it. It feels like home after a while. We don't use fancy software to track everything; we still like our ledgers and handwritten notes. It feels more real that way. Sometimes the electricity goes out and we just sit in the doorway until it comes back on. We aren't trying to change the world or anything like that. We just want to make sure the people who come in find what they need and get a fair price. The floor is concrete and the walls could probably use a fresh coat of paint, but it works for what we do. It's a simple life here in the market, and we wouldn't have it any other way.