Prihana Fashions Private Limited

Our place is tucked away in Shahpur Jat, which if you know the area, is always buzzing with tailors and designers. We’ve been at 304 for a while now. It’s a bit of a tight squeeze with all the fabric rolls and sewing machines humming all day. Prihana Fashions is really just a group of us who enjoy making clothes that people actually want to wear. Some days it’s a total mess with threads everywhere and the iron running non-stop. We don’t have a big fancy showroom. Mostly, you’ll find us hunched over cutting tables or checking the stitching on a new batch of shirts. The light in the workshop isn't always the best, but we make do with what we have. We’ve had the same few guys working the needles for years, and they know their stuff. People drop by, sometimes they have an idea for a dress, or they just need something adjusted. It gets loud when the machines are all going at once. We drink a lot of tea to keep going during the wedding seasons when the work triples. It’s a lot of manual labor, really. You get dust on your clothes and your back hurts by five, but seeing a finished piece makes it alright. We just try to keep the quality decent without making a big fuss about it. We’ve got patterns pinned to the walls and scraps of silk on the floor. It’s just how we work.