Ashish International

D-254 in Phase 6 of Focal Point is where you will find us. It’s a typical industrial area in Ludhiana, so there is always a lot of noise from the trucks and the other units nearby. Ashish International isn't a fancy name for a fancy place; it is just our base for dealing with everything that comes through. The walls could probably use a fresh coat of paint, and the desk in the corner has a bit of a wobble, but it works for us. We handle a lot of logistics and parts here. It can get pretty dusty with all the activity in the industrial zone, but that is part of the job. We don’t have a marketing team or anyone to write shiny brochures. We just talk to people on the phone and manage the shipments. Lunch is usually something quick from home while we sit around the small table in the back. We have been in this part of Focal Point for years, so we know most of the neighbors and the guys who drive the delivery vans. It is a lot of hard work and long hours, especially when things get backed up. We don’t make big promises, we just try to get the orders out the door without making too many mistakes. It is just a regular local business trying to keep things going in a busy, crowded city like this.