About Farida Shoes Pvt. Ltd. – Fashion & Trends in Chennai
You can find us over at 162 Periyar Evr High Road. It’s a busy stretch of road and there’s always a lot of noise from the traffic outside, but we’ve gotten used to it over the years. We handle shoe production here. It's a lot of work involving different materials and machines. The building is older but it serves its purpose for what we do every day. Most of our time is spent on the floor, checking how the assembly is going. We aren’t really into the whole corporate lifestyle. We wear regular clothes and talk like normal people because that’s who we are. Some of the guys here have been making shoes since they were young, so they really know their stuff. We don't use a lot of fancy words to describe what we do. We just make footwear. The shelves are usually packed with boxes waiting to go out. It gets pretty hot in the summer months, but we keep the fans going and keep working. Sometimes customers stop in to ask about specific sizes or styles. We do our best to help them out, though we’re mostly focused on the manufacturing side of things. It’s a steady pace here. We start in the morning, have our lunch together, and finish up when the sun goes down. It's just a regular day at Farida Shoes on the high road. We like the work and we like being part of the local scene here.
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