Farida Shoe Pvt. Ltd.

We are situated at Plot No.- 17 on Ambur Jalal Road. If you know anything about Ambur, you know it’s a place where shoes are a big deal. Our setup is pretty basic. We have the workspace where all the main activity happens and then the office part. It’s mostly about the leather and the smell of the workshop here. We don't have a fancy storefront with bright lights. It is more of a practical place where we get the actual work done. The days start early because the road gets busy with trucks and workers. We have a small crew and everyone knows what their job is. We don't spend much time on meetings or anything like that. We just look at the orders and start working. Ambur Jalal Road has a lot of history with this kind of trade, and we are just another part of that. Some days the weather is tough, especially when it’s dusty, but we keep the doors open and keep moving. It is honest work. We make sure the shoes are handled right before they go out. There isn't any corporate talk here. We just discuss the materials and the deadlines. It is just a normal day-to-day operation in a town that knows shoes better than anywhere else. We just take it one order at a time and try to stay on top of the pile.