Niranjan Dethi

Niranjan Dethi is based in Khaman, very close to the Jagannath Temple in Khorda. Being so near the temple means we are in a very spiritual and busy part of town. The sounds of the prayers and the people visiting the temple are always there in the background. Our work here is quiet and steady. We have a small setup that fits into the local neighborhood without standing out too much. Most of our time is spent dealing with the day-to-day requirements of the business. We don't have a big corporate structure or anything like that. It’s just us working in a way that feels natural for this area. The streets around here are narrow and can get quite crowded during festivals, which affects how we move things in and out. We have to plan our deliveries around those times. Khorda is a place where people know each other, so we see a lot of the same faces every week. We don't use any fancy marketing tricks to get people's attention. We just do what we do and try to be consistent about it. Our space is filled with the things we need for work, and not much else. It’s a simple life and a simple business, right here in the heart of Khaman near the temple. We just keep going one day at a time. It might not be much, but it’s ours and we take care of it.