Borada Gems

Our place, Borada Gems, is in Rajhans Tower at 223 on Varachha Road. If you know this part of town at all, you know Varachha Road is almost always packed with people and heavy traffic. Rajhans Tower is a well-known building in the area, so that usually helps people find us without getting lost. We are just one of many different businesses located in this tower. It’s a very busy environment, with a lot of noise coming up from the street, but we’ve gotten used to that over the years. Our space isn't huge by any means, but it's enough for what we need to do. We spend a lot of time looking at stones and talking to customers who come by to visit. We don't have a corporate office or a big team of people walking around in suits. It’s just us in our regular work clothes, doing the job we know. We don't use any special marketing tricks or sales tactics to get people in the door. Most of the time, someone just mentions our name to a friend or a family member and they show up a week later. We like that way of doing things. It feels more real and honest. The tower is a bit crowded sometimes, and the elevators can be a bit slow, but it’s a good spot for us. We just keep our heads down and focus on the pieces we are working on. There isn't much more to it.