Impulse

Our business, Impulse, is located in Palam Colony at WZ-208E on Street Number 16. This is in the Sadh Nagar area of New Delhi. It is a very lived-in neighborhood with narrow streets and lots of houses crowded together. Our building is easy to miss if you aren't looking for the number. We don't have a big neon sign or anything like that. Inside, it’s a bit cramped because we have a lot of things stored away in the corners. We use the space as best as we can. The noise from the street comes in through the windows—scooters buzzing by and people talking. It’s a lively place to be. We have been working from this spot for a long time. It isn't a fancy office with air conditioning in every corner. We use ceiling fans and keep the doors open when we can. We do a bit of everything here. Most of our days are spent talking to people and checking on orders. The pincode is 110045, and most of our neighbors have been here as long as we have. We like the local feel of Sadh Nagar. It isn't like the big business districts with glass towers. It’s more real. We have our coffee together in the morning and try to stay on top of our work. It’s an honest living in a busy part of the city, and that’s all we really need for now.