Paridhan

You can find Paridhan at No. 95 in Sant Nagar, right in the East Of Kailash area. It’s a lively neighborhood with plenty going on. We have been here for a good number of years now, operating out of this small space. Our shop is filled with various types of clothing, mostly things that suit the local taste. We aren't a big chain or a franchise. It’s just a local shop run by local people. We know the names of many of the people who walk through our door because they live just a few blocks away. The shop floor is usually a bit crowded with new bundles that haven't been put away yet. We try to keep up with it, but sometimes the work piles up. We don't use any fancy marketing tricks to get people inside. Word of mouth has always been enough for us. The building itself is nothing special to look at from the outside, but it’s home to our business. We spend our mornings setting things out and our evenings tidying up after the day's visitors. It’s a steady pace of work. We aren’t trying to change the world; we just want to make sure people have a place to buy decent clothes at a fair price. Sant Nagar has a good energy to it, and we feel lucky to be a part of the community here for such a long time.