Zoe Ladies Exclusive Wear

Our shop is tucked into Bhoomi Plaza, specifically units 31 and 32 on the ground floor. If you know Dadar West, you know how crazy it gets around Masjid Galli and Matkar Marg. It’s always crowded, there’s always someone calling out prices, and the smell of street food is everywhere. We’ve been at Zoe Ladies Exclusive Wear for a good few years now. The shop is small, so we have to use every inch of the walls to hang up the dresses and suits. It’s a lot of bright colors and different fabrics like cotton and silk. Most of our days are spent helping women find something that fits right for a party or just for everyday wear. We have a tiny little corner for a fitting room, but it’s a bit of a squeeze. People like coming here because they can talk to us and we’ll tell them honestly if a color doesn't suit them. We don't have a big corporate team, just us and a couple of helpers who know where everything is hidden in the back. Sometimes the air conditioning struggles when the shop is full, but nobody seems to mind too much. It’s just the atmosphere of Dadar. We open up the shutters around ten and don't really stop until late. It’s a busy life in Bhoomi Plaza, but we wouldn't want to be anywhere else. It’s where all the action is, right in the heart of the market.