Alex Jewellery Pvt. Ltd.

You’ll find us way up on the 10th floor of the Ijmima Complex. We’re in units 1045, 1046, and 1047. It’s part of the Raheja Metroplex, which is right behind the Goregaon Sports Club off Malad Link Road. Being in Malad West means there is always traffic and a lot of noise downstairs, but up here it’s a bit different. We do all our jewelry work in these rooms. It’s a big building, so we share the elevators with all sorts of other businesses. Our space is filled with desks, small lights, and all the tiny tools needed for jewelry. We spend most of the day looking through magnifying glasses. It’s a lot of sitting and focusing on small details. Sometimes we look out the window at the city, but mostly we are looking at the stones and the metal. The complex is huge, so sometimes even we get turned around in the hallways if we aren’t paying attention. We’ve got a system for how we handle the pieces, from the first step to the last. It isn't a retail shop where people just walk in off the street; it's more of a production space. We have our regulars who know how to navigate the building to get to us. It’s a busy life in a busy part of Mumbai, just keeping up with the work. We try to keep things moving so nothing piles up too much on the desks.