Ashirbad Agro Private Limited

Ashirbad Agro is located at the Ashirbad Rice Mill in the village of Kirtichandrapur. It’s near Naisarai. If you come out this way, you can’t miss the mill. It’s a big part of the local landscape. We spend our days surrounded by the smell of parboiled rice and the sound of the husking machines. It’s a constant hum that you stop noticing after the first hour. The village is a quiet place otherwise. We have people from all over the local area working here. Some have been with the mill since it started. We don't really do the whole corporate thing. There are no suits or ties here. Just work clothes and boots. We deal with the farmers who bring their paddy to us. There’s a lot of loading and unloading. It’s physical work and it can be exhausting when the weather is humid. We just keep at it though. The machinery needs a lot of looking after, so there's always someone with a wrench nearby. We don't have a marketing team. Word of mouth is how people know about Ashirbad Agro. We focus on the daily grind. Making sure the rice is processed right and the trucks are loaded is plenty for us. It’s a straightforward business in a small village, and that suits us just fine. We don't need things to be more complicated than they already are. We just work.