Lucknow Malihabad Up Farmer Producer Company Limited

Down in Malihabad, specifically in the Gojhiharmajara area, you’ll find our little setup. Babulal is the one who manages the day-to-day things for Lucknow Malihabad Up Farmer Producer Company Limited. Most people think of mangoes when they hear Malihabad, and that’s a big part of life here, but we deal with all sorts of farming needs. We aren't some big company from the city with suits and ties. We are just people who live in the village and work the dirt. Our goal is just to make sure the farmers around here can get their stuff to market without getting cheated. It’s a lot of coordination. We spend time on the phone and sitting in the shade talking to the growers. The road to our place can be a bit rough after it rains, but we are always there. We don't write big reports or have long meetings about strategy. We just look at the crops and figure out what to do next. It is very hands-on. If the crops are good, everyone is happy. If there’s a pest problem, we all worry together. We share tools and advice like neighbors should. It’s a modest way to live, but it’s what we know. We have been in Malihabad a long time and we plan on staying to help our community. The work is hard and the sun is hot, but we keep at it because the land is all we have.