Lunijodhana Farmer Producer Company Limited

Our group is based out of Luni in Jodhpur. Specifically, we operate from Labu Ram Patel’s place. He is the son of Ratna Ram, and the family has lived in the Sarecha area for a long time. We called the company Lunijodhana because it connects our local village with the bigger city nearby. It is a farmer producer company, which basically means a lot of us local growers got together to handle our business as one unit instead of fighting for prices individually. We do not have a big fancy building with air conditioning. It is more of a community thing where people drop in and out throughout the day to see what is happening. You will find us mostly talking about the weather or how the cumin and mustard crops are looking this season. Jodhpur gets incredibly hot in the summer, so we usually get the heavy lifting done early in the morning before the sun really hits the yard. Labu Ram keeps the records and makes sure everyone is on the same page. It is a lot of manual work and checking on the bags of produce. We are not trying to be some giant corporation. We just want to make sure the farmers in our part of Luni get a fair deal when it comes to selling what they grow. Sometimes the paperwork gets backed up because we are busy in the fields, but we catch up eventually. It is a very local operation and we prefer it that way because we know everyone personally.