Fashion & Crazy

You can find Fashion & Crazy over at Flat No. 101 in the Abhiram Residency. We are located in Navodaya Colony, which is a fairly busy residential area. We decided to set up shop here because it’s where we live and work. It’s not a traditional store on a high street. It’s based in the residency, so it has a more personal feel to it. We use the flat to keep all our items and sometimes people come by to take a look at what we have. It’s a bit of a squeeze sometimes with all the stock we keep in there, but we make it work. Most of our days are spent organizing orders or looking for new pieces to add to the collection. We don’t have a big team or a lot of equipment. It’s just us handling everything from start to finish. Navodaya Colony is a nice place to be, and we know many of our neighbors who stop by. We aren't trying to be a massive brand. We just like clothes and wanted to start something of our own right here at home. Sometimes it’s a bit chaotic with boxes everywhere, but that’s just part of the process. We don’t do much advertising. People usually hear about us from someone else in the colony. It’s a simple, local business that we run out of our space in Abhiram Residency. We just keep going one day at a time and try to stay organized with our daily tasks.