Ashoka Rolls Mfrs Pvt Ltd

We run our manufacturing setup out of B 39 in Jeevan Vihar, which is over in the Shashtri Nagar part of Ghaziabad. It is an industrial kind of vibe here, but it's also where we spend most of our waking hours. The machines for making the rolls take up a lot of space in the unit. It gets pretty loud when everything is running at once, so we usually have to shout to hear each other. We’ve been making these rolls for a long time. It’s not the cleanest job in the world, you get some grease on your hands, but it’s what we know. The office part is just a small corner where we keep the ledgers and handle the bills. Most of the action happens on the floor. We have a small crew, and everyone knows their role. We don't go in for big advertisements or flashy signs. People in the industry know we are here at Jeevan Vihar if they need something made. Sometimes the power goes out, which is a headache, but that’s just how it is in UP sometimes. We just get back to it once the lights come on. It’s a straightforward business. We make the product, we check it, and we send it out. No big mystery to it, really. Just some guys and some machines trying to make a living. It’s noisy and dusty but it’s ours and we stay busy every day.