About Label Shivi Fashion Private Limited – Fashion & Trends in East Delhi
Label Shivi Fashion is located on the first floor of House Number 413 in IP Colony. It’s a residential area, so it feels very much like a home even though we are working. We have the whole floor dedicated to the clothes. You have to walk up some narrow stairs to get to us, and it’s usually quite warm in the afternoons. We have a few tailors who come in and the sound of the machines is pretty much constant from nine till six. IP Colony is a good place to be, central enough that we can get supplies without traveling too far. We do all the cutting and the stitching right here. It’s often a mess of threads and scraps of cloth on the floor, but we sweep up every evening before we head home. My sister handles the designs and I look after the money part and the deliveries. We don’t have a big sign outside or anything, just the house number. Most people find us by word of mouth or they just know the building. It’s a small operation, and we like it that way because we can see every single piece that gets made. There’s no big warehouse or fancy showroom, just us in IP Colony doing what we know how to do. Sometimes the power cuts out and we just sit and talk until it comes back on. That is just how life is here.
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