Steel Ace

Steel Ace is over in Phase 9 of S.A.S. Nagar, at Plot No. 591. If you know the area, you know it’s full of small shops and manufacturing units like ours. The building is a simple structure made for housing heavy equipment and piles of steel. It’s not the quietest place to spend a day, especially when the cutting machines are going full tilt. We spend most of our time out on the floor, measuring things and checking the measurements. The office part is just a small corner with a desk and some filing cabinets that are overflowing with old papers. We don’t have a big marketing team or anyone to answer the phones with a scripted greeting. If you call, you’ll probably just hear the shop noise in the background. S.A.S. Nagar has grown a lot, but our little corner remains pretty much the same. We deal with a lot of local orders, and people often just drop by to see how things are coming along. The floor is concrete and usually covered in tiny metal shavings, so you have to watch your step. We don't worry about keeping things looking perfect. We just care that the steel is handled correctly and the customers get what they asked for. It’s a basic, honest way to run a business. We show up early, stay until the job is done, and do it all again the next day. That is just how we operate.