Prisha Fashion

We are based at G-16 in Baroda House, which is part of Baroda Prestige in the Varachha area. Varachha is always moving, there's never a quiet moment on the streets here. Our shop is on the ground floor, so it’s easy to step inside from the pavement. Prisha Fashion is a small business. We don’t have a lot of bells and whistles. The shop has the basics: some racks, a mirror, and a counter where we do the billing. It gets quite crowded in the building during the afternoons. There’s always someone moving boxes or a delivery bike parked out front. We’ve been in Baroda House for a while now. Most of our customers are locals from the Varachha neighborhood. We don't use fancy language or try to act like a big corporation. We just sell what we have and try to be honest about it. The lighting in the back is a bit dim, so we usually bring things to the front to show people. Sometimes the fans make a clicking noise, but we’ve gotten used to it. It’s a simple life running a shop in this part of town. We open up early and stay until the evening rush is over. Nothing special, just us working and keeping the business going. Sometimes the phone rings and we can't get to it right away if we're busy with someone.