Usha Martin Ltd

This branch of Usha Martin is tucked away in Basanti Colony in Rourkela. We are over at Q. No: El-113, which is basically a residential-style building repurposed for our office work. It’s a bit different from a big factory floor, much quieter. Rourkela is a steel town, so everyone understands the importance of good wire and cable. We mostly handle the administrative side of things from here, coordinating with the bigger plants. The rooms are a bit small and we have files stacked up on the desks. It feels more like a home office than a corporate headquarters. We usually have tea together in the afternoon while we go over the day’s logs. People from the neighborhood sometimes pop their heads in to ask questions. We don’t have a showroom here, so if you are looking for samples, it’s mostly just looking at the catalogs we keep on the shelf. The walls could probably use a fresh coat of paint, but it works for what we need. It’s a steady pace of life in Basanti Colony. We make sure the orders for the regional contractors are sorted out correctly. There isn't any fancy tech, just a couple of computers and some old-fashioned ledger books. It’s a very local way of doing things, keeping it honest and direct with everyone who walks through the door. It is just how we do things here.