A. & A. Fashion

A. & A. Fashion operates out of No. 149 in the Paradise Apartment complex. We are tucked away in E 3 Block over in Sector-18 Rohini. It’s more of a quiet residential setup than a big storefront. We use the space we have to get our work done. It’s not always perfectly neat, especially when we are in the middle of a big project. There are piles of fabric and thread everywhere some days. We started this because we wanted to do something local. Rohini is a big area, but our little corner in Sector-18 feels pretty settled. We don't have a big marketing team or anything like that. It’s just us doing the sewing and the planning. Sometimes the neighbors pop in to say hello while we’re working. The light in the apartment is pretty good during the afternoon, which helps with the fine work. We’ve had to reorganize the furniture a few times to make more room for the machines. It’s a practical space. We don't have a fancy showroom. If people want to see what we are doing, they just come by the apartment. It’s a bit informal, but that’s how we like it. We focus on the tasks at hand and try to keep things moving. Every day is a bit different depending on what needs to be finished first. We keep a kettle in the corner for making coffee when we have to stay late to finish a batch.