New Kohetoor Trading Company

New Kohetoor Trading Company is based at the Sharad Pawar Market Yard on Peth Road in Panchawati. If you come by early in the morning, the whole place is buzzing with activity and loud noises. That’s when most of our work gets done, right as the sun is coming up and the trucks are pulling in from the countryside. We are traders, so our life revolves around the daily market prices and whatever goods are coming in from the farms. The office in the yard is pretty basic—just a place to sit, take calls, and write out receipts for the vendors. It can get quite loud with all the shouting and the heavy engines idling nearby, but that’s just how it is in a busy market yard. We spend our time checking the quality of the goods and talking to the people who bring them in. Peth Road is always busy, and sometimes it takes forever just to get into the yard area. We’ve been operating out of Panchawati for a good while now, and we’ve seen the market change quite a bit over the years. Some days are slow and we just sit around talking about the weather, and other days we don’t even have time to eat our lunch properly. It’s a very practical kind of business. We don't use any fancy systems; it's mostly about trust and knowing the people you’re dealing with. We’ve got our daily routine.