Paramount

Paramount is located at unit number 10 in the Neha Industrial Estate. We’re right opposite Tata Ssl on Dattapada Road in Borivali East. If you know the area, you know it’s a hub of activity. There are trucks moving in and out of the estate all day long. Our space is functional. It’s got high ceilings and enough room for what we do, but it’s definitely an industrial setting. We’ve been here for quite a while now. The walls could probably use a fresh coat of paint, but we’re usually too busy with work to worry about how the place looks to outsiders. We don’t have a sales team that goes out and makes big promises. We just handle the orders that come through the door. It’s a lot of manual work and keeping track of inventory. Sometimes the noise from the street is a bit much, but you get used to the rhythm of Borivali. The staff here are locals mostly. We drink our tea together and talk about the weekend while we work. It’s not the kind of place where you’ll find people in ties. We’re more about boots and work shirts. It’s a straightforward business. We make things, we pack them, and we ship them out. We don’t try to make it sound more complicated than it is. It’s just how we earn a living and we’re okay with that.