About Cheeka Agrotech Producer Company Limited – Agriculture & Farming in Kaithal
Cheeka Agrotech Producer Company Limited is basically just us locals working together to make things a bit easier. We are situated on the Pehowa Road in Gulha, Cheeka. Our main spot is at Suresh Kumar’s place, he’s the son of Jagdish. It’s much easier to find us if you just ask for his house when you get into town. Being in the Kaithal district, specifically the 136304 area, means we are surrounded by fields on all sides. We focus on agrotech, which sounds a bit modern and fancy, but really it is just about using better ways to handle our farming than our grandfathers did. We got tired of doing everything the old way when there are better tools out there now to help us. Suresh and the rest of the group spend a lot of time talking to other farmers about what seeds are actually working or how the market is looking this week. It’s a lot of sitting around on old plastic chairs talking business while drinking tea and watching the traffic go by on Pehowa Road. We don't have a big marketing team or a website. Most people find out about us just through word of mouth at the local market. If you are driving down the road, you might see us. We are just trying to get a fair price for what we grow and maybe help the community in Kaithal a bit. It is not always easy and some days we wonder why we started a company, but being together makes us a lot stronger.
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