Ruchi Sarees is located over at Sethani Ka Bagh, right on Moti Dungri Road. It’s a well-known area and we’ve been part of it for a long time. The shop is on the ground floor of an old building. We have sarees piled up on every available surface. Moti Dungri Road gets very busy, especially in the evenings. We see a lot of people going to the temple or just walking around the garden area. Our shop is quite simple. We have some fans that keep the air moving, and some big mirrors on the walls. We don't go for anything too modern. It’s just a traditional shop where you can come and browse through different fabrics. We don't have a website or anything like that. If you want to see what we have, you just have to come in. Most of our day is spent talking to customers and showing them the new arrivals. It’s a lot of standing around, but we are used to it. The neighborhood has changed a lot since we first opened, but we’ve stayed pretty much the same. We like the familiarity of the place. It’s home to us. We just keep the doors open and wait for whoever comes in next. Sometimes we stay open a little later if there are people still shopping on the street. It’s a busy life, but we aren't complaining at all.
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