Naturetech

Operating out of Hyderabad, specifically in the 500051 area, has its ups and downs. Naturetech is basically a small team of us working out of a space that gets a lot of afternoon sun. We chose Andhra Pradesh—well, it is Telangana now, but the address still says what it says on the old paperwork—because this is where we all grew up. It’s not a fancy setup. We have a few desks, some old computers, and a lot of power strips tangling under the feet. Hyderabad is hot most of the year, so the AC is usually running, which makes a lot of noise. We don’t have a big sign out front or anything. Most people find us because they know someone who knows us. It gets busy on Tuesdays for some reason, though I can't really say why. We don't do much marketing or anything like that. We just focus on the tasks at hand. Sometimes we order biryani for lunch when we’ve had a long morning, and the whole place smells like spices for hours. It’s a good environment, even if the walls could use a fresh coat of paint. We’ve been here a few years now, and we know all the neighbors. The guy who runs the shop next door always lets us know if we left the lights on. It’s just a normal way to run a business without making a big fuss about it.