Future Fashion

Our place is on Darushafa Road, over in Moghalpura. It’s a lively part of Hyderabad, especially in the evenings when everyone is out. We’ve been running this shop for a while and we’ve become a part of the local scene here. Despite the name, we aren't some high-tech store. We are just a regular place with clothes for everyday people. The shop is located in a busy stretch, so there's always something happening outside. We don't have any big signs or promotional banners. We just keep the door open and have our stock on display. Most of the people who come in are from the Moghalpura neighborhood. We know many of them by name. We spend a lot of our day just sorting through the clothes and helping people find their size. It’s practical work. The Darushafa Road can be very congested, so we see a lot of people passing by on their way to other places. We try to keep our prices where local people can afford them. It’s a family business, and we don't have any corporate office or anything. We just have this one shop. Sometimes the rains make the street messy, but we just clean it up and keep going. We are happy being here in 500002. It’s a good community and we’ve been part of it for a long time. There isn't much more to it than that. Just a shop on a busy road.