Alankar is located at 2, Yaseencmplx, right opposite the jeans corner in Ameerpet. If you know Hyderabad, you know Ameerpet is one of the busiest places you could ever be. There is always a crowd outside and the noise of the traffic never really stops. Our shop is inside the Yaseen complex, which is a bit of a maze if you aren't used to it. We are in a small spot but we make it work. Most of our day is spent talking to customers who squeeze through the narrow hallways of the complex to find us. It’s a very local vibe here. We know the other shopkeepers in the building and we often share tea or talk about how the business is going. The space is a bit tight because we have so much stuff packed in there, but we manage. It’s not a polished or modern store, just a regular place in a busy market. Sometimes the electricity goes out and we just wait it out with the doors open to get some light. People come to Ameerpet for all sorts of things, and we are just one part of that big, messy energy. We don't have a website or anything like that; we just rely on people walking by or knowing where we are. It is an old-fashioned way of doing things, but it works for us and our customers. We try to keep the place swept, but the city dust always finds its way back in.
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