Fashion Fab

You will find Fashion Fab at 119 Usha Nagar, right near the Bhatna Ring Road. It is a busy spot because of the road, but it makes it easy for people to reach us. We spend our days surrounded by piles of fabric and rolls of thread. The shop is often a bit of a mess with scraps on the floor, but we know exactly where every piece of cloth is kept. It’s a small operation and we don't have a big team. We just do the cutting and sewing ourselves. Sometimes we stay late into the evening if there is a lot of work to finish up before the weekend. We have seen a lot of shops come and go on the Ring Road, but we have stayed right here at Usha Nagar. We don’t have a fancy showroom with lights and mirrors. It is more of a workshop where the real work happens on the tables. We have some people who have been bringing their work to us for years. We just talk to them and figure out what they need. It’s a very simple way of doing things. We don't spend money on marketing or anything like that. We just rely on the work we do every day. It’s a lot of hours on our feet, but that is just how it goes in this business.