Avadh Chikankari Producer Company Limited

Avadh Chikankari Producer Company Limited is based at 347/382, Old Tikait Ganj, on Tulsidas Marg. This is a very old part of the city, and you can feel it when you walk down the street. We focus on Chikankari, which is the traditional needlework that this area is known for. Our office and workshop aren't modern or shiny. They are full of bundles of cloth and the smell of thread. We work with a lot of local artisans who have been doing this for years. It’s slow work because you can't rush the hand stitching. Sometimes we sit on the floor to check the pieces because that is how it has always been done. We don't have fancy marketing brochures. We just let the work speak for itself. Old Tikait Ganj can be very crowded and the lanes are narrow, so getting things in and out is sometimes a struggle. But we like being here because it is the heart of the craft. We aren't a big corporate entity; we are a producer company made up of people who actually do the work. We just show up every day, pick up our needles, and try to finish the pieces that people have ordered. It’s a quiet, steady kind of business that keeps our traditions alive. We just want to keep the needles moving and get the work finished.