Sarthak Masala Udyog

Sarthak Masala Udyog is based at Roop Niwas in the Chatta Jambu Das Area. We are located near Shanti Nikatan School, so you can often hear the school bell ringing and children playing during the day. The smell of ground spices is always hanging in the air around our place. It’s a strong, sharp scent that stays on your clothes long after you leave. Roop Niwas is an old building with a lot of character, though it has its share of cracks and peeling paint. We do everything from grinding to packing here. It’s a small-scale operation, and we don't use any fancy big machines. Most of the work is done by hand or with simple equipment. The Chatta Jambu Das Area is a tight-knit community where everyone knows everyone else. We have our little routine of waking up, starting the grinders, and getting the masala ready. Sometimes the power goes out and we just have to wait it out, chatting with the neighbors. It’s a very local way of doing things. We don't have a big marketing budget or a shiny website. We just rely on the fact that people know where we are and what we make. Being near the school makes the afternoons very lively when the kids are heading home. It’s just a simple, honest business located in a quiet corner of town. We just keep grinding spices and doing our daily tasks at Roop Niwas.