Ashoka Caz Button Center

At Ashoka Caz Button Center, we are based out of H-1-78 in the Sitapura Garment Zone. We’re quite close to Aman Export, so it’s a busy industrial area where everyone is focused on clothes and textiles. Our main thing is buttons, which sounds simple until you see how many different types, sizes, and colors there actually are. We have shelves and boxes filled with them all over the place. It’s a bit of a maze inside sometimes. Working in Sitapura means we’re surrounded by factories and sewing units, so there’s always the sound of machinery in the distance. We aren't a big corporate office with people in suits. We’re usually wearing whatever is comfortable for moving boxes around and counting out small items. It’s tedious work, counting buttons and making sure the sets match up for the garment manufacturers. Sometimes we lose a few on the floor and have to go hunting for them under the tables. We don’t do much in the way of advertising because the people in the zone already know where we are if they need supplies. It’s a straightforward business. We show up, we fulfill the orders for the day, and we go home. It’s not about being the biggest, it’s just about being there when the garment factories need to finish a run of shirts or jackets. We keep things pretty low-key here.